Friday, July 25, 2008

Google to Present at the 10th Annual Pacific Crest Technology Leadership Forum

MOUNTAIN VIEW, Calif. (July 25, 2008) – Google Inc. (NASDAQ:GOOG) announced today that David Girouard, President, Google Enterprise, will participate in a question-and-answer session at the Pacific Crest Technology Leadership Forum in Vail. The session is scheduled for 3:15 p.m. Eastern Time / 12:15 p.m. Pacific Time on Tuesday, August 5, 2008.

To access the live audio webcast of the presentation, please visit investor.google.com/webcast.

About Google Inc.

Google’s innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top Web property in all major global markets. Google’s targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall Web experience for users. Google is headquartered in Silicon Valley with offices throughout the Americas, Europe and Asia. For more information, visit www.google.com.

Contacts:

Krista Bessinger
Investor Relations
650-214-5825
kbessinger@google.com

###

Google is a trademark of Google Inc. All other company and product names may be trademarks of the respective companies with which they are associated.

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Friday, July 18, 2008

Google To Acquire Russian Context Ads Service Begun

Combination Will Create New Opportunities for Russian Users, Publishers and Advertisers

MOUNTAIN VIEW, Calif. (July 18, 2008) – Google (NASDAQ: GOOG) announced today that it has signed an agreement with Rambler Media to acquire ZAO Begun ("Begun"), a leading Russian context advertising service, for $140 million, subject to customary adjustments. This agreement emphasizes Google’s commitment to improving the service it offers users, partners and advertisers in Russia, where digital advertising is currently experiencing rapid growth.

The acquisition of Begun will give advertisers access to a broader network of sites to advertise on, and publishers will benefit from a wider set of adverts to run on their sites. Users will see more relevant advertising across a much wider set of websites. Google will bring its advertising expertise and experience to Begun’s network of websites.

"Google is very committed to giving Russian users, advertisers and partners the best possible service and experience," said Mohammad Gawdat, Managing Director Emerging Markets, Google. "This agreement will result in better search results and more relevant advertising for our Russian users and publishers."

“Begun is an excellent business which can fully develop its potential under Google’s ownership," said Mark Opzoomer, Chief Executive Officer of Rambler Media. "Google has the technological and financial capacity to improve Begun’s established advertising service in Russia."

"The entire industry will benefit from this transaction as there is a high potential for synergies," said Alexey Basov, General Director of Begun "It brings together Google’s visionary technology and Begun’s six years of successful experience in building advertising and dealer networks and direct sales in Russia."

The transaction remains subject to customary closing conditions and receipt of applicable regulatory approval and is expected to close in the third quarter of 2008.

About Google Inc.

Google’s innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google’s targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout the Americas, Europe and Asia. For more information, visit www.google.com.

Contacts:

Jon Murchinson
Media
650.253.4437
jonm@google.com

Alla Zabrovskaya
Media
+7 (495) 644-1587
azabrovskaya@google.com

Krista Bessinger
Investors
650.214.5825
kbessinger@google.com

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Google is a registered trademark of Google Inc. All other company and product names may be trademarks of the respective companies with which they are associated.

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Thursday, July 17, 2008

Google Announces Second Quarter 2008 Results*

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Google AdWords™ Announces Single Online Campaign for the Google Content Network

Announcement
July 17, 2008

In an ongoing effort to provide advertisers with increased control and a simpler, unified interface, Google announced today an enhanced online campaign type that enables advertisers to manage both keyword-targeted ads and placement-targeted ads within one consolidated campaign. Advertisers can now combine keywords and placements in the same campaign to more precisely target where their ads appear on the Google content network and how much they pay for them. The content network is Google’s advertising distribution channel comprised of hundreds of thousands of high-quality websites, news pages and blogs that partner with Google to display targeted AdWords ads.

The new feature integrates the functionality of two previously separate campaign types: keyword-targeted and placement-targeted. By adding keywords to placement-targeted campaigns, advertisers can now ensure that their ads show not only on the particular sites they’ve chosen, but also on pages that are relevant to their selected keywords. Likewise, by adding placements to keyword-targeted campaigns, advertisers can now set unique bids for specific sites in the content network.

“Using keywords and placements together has helped us find the right formula to make our campaigns for the content network more effective and profitable,” said Chris Ailey, Internet Search Marketing Manager for PC World. “It allows us to target specific, relevant ad copy to an individual site’s user base and target audience, and also gives us the ability to better target specific products and product areas on a relevant site’s content. Reporting has also been vastly improved, giving us quick and clear reports on exactly which sites are driving impressions and clicks.”

The campaign enhancement is intended for marketers who advertise on the content network – particularly those who frequently optimize their content network campaigns or who do not want to contextually target the entire content network. Starting today, marketers can more easily and efficiently manage multi-targeted campaigns to reach potential customers and better meet their business goals on the content network.

The integrated online campaign was developed in response to advertiser feedback, but is an optional, advanced feature affecting only the content network. Existing campaigns will continue to operate as they have, and advertisers who prefer to target keywords and placements separately may continue to do so. For increased flexibility, the new feature will be available when a new campaign is created or changes are made to existing ad groups.

With the consolidated online campaign, advertisers gain more precision and control over their efforts to effectively reach interested users and target relevant websites on the content network. It is now available to all AdWords advertisers worldwide.

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Wednesday, July 16, 2008

DoubleClick unveils new Proposal Exchange platform

New offering increases efficiency and accuracy via electronic proposal exchange between agencies and publishers

MOUNTAIN VIEW, Calif (July 16, 2008) – In an effort to streamline the online media direct sales process, DoubleClick, a premier provider of digital marketing technology and services, today unveiled a new electronic proposal exchange platform for its publisher and agency customers. The new integration automates the media request for proposal (RFP) process via seamless data exchange between DART® Sales Manager (DSM), an end-to-end workflow and financial management solution for publishers, and DART® for Advertisers’ (DFA) MediaVisor planning tool. Also today, DoubleClick further strengthened its integrated platform for media sellers by announcing the release of an adapter designed to allow the seamless exchange of data between DSM and Salesforce CRM, salesforce.com’s industry-leading suite of CRM applications.

DoubleClick’s new proposal exchange platform is built upon application agnostic standards, which will ultimately allow for broader integration with other advertising technology solutions. The company has worked closely with the IAB in their efforts to establish a consistent standard for electronic order exchange across the online advertising industry. Establishing a common proposal exchange standard will also allow for better automation of discrepancy reconciliation – another key challenge for buyers and sellers of digital media.

In a 2007 survey of its ad agency clients, DoubleClick confirmed that the majority of the media RFP and contract process is still handled manually—via the exchange of emails, spreadsheets and faxes. Respondents also named lack of internal coordination at publishers and inaccurate proposal responses as top concerns. More than 70% of agencies responding said that a publisher’s use of an automated proposal tool would positively influence their decision to send that publisher an RFP. By digitizing and standardizing the RFP process, publishers are also expected to benefit from increased operational efficiency and accuracy, while advertisers will enjoy faster response times and more accurate proposals.

With DoubleClick’s new electronic order exchange feature, agencies can select DSM-enabled publishers directly from the MediaVisor planning tool. Selected publishers receive an electronic request for proposal directly within the DSM interface and can check inventory, build a proposal, and respond electronically. Once approved, the proposed media package can be trafficked by the publisher directly into DART for Publishers. Previously, publishers had to manually enter their proposals within MediaVisor for each advertiser in addition to their own system, often a time consuming and error-prone process. Currently, more than 20 publishers are testing the new order exchange platform including BabyCenter.com and Mansueto Ventures.

Also announced today was the release of a Salesforce.com adapter that allows DART Sales Manager to exchange data with this leading customer relationship management solution to deliver increased transparency throughout the ad sales cycle. The new adapter synchronizes opportunities and proposal information as well as sales data between the two systems, creating a more seamless end-to-end media sales solution.

“DoubleClick’s vision is to help digital advertising scale by developing platforms that bring advertisers and publishers together,” said Group Product Manager Jonathan Bellack. “Our new proposal exchange platform reduces operational friction by eliminating error-prone manual data entry. In addition, our tight integration with Salesforce.com continues to develop DART Sales Manager’s mission to enable an integrated quote to cash solution for publisher sales teams.”

About DART Sales Manager (DSM)

DART Sales Manager (DSM) is an end-to-end workflow and financial management solution for publishers. With over a dozen timesaving features for sales teams and six financial reports, DSM is a best-of-breed tool for media sellers with sales teams of all sizes. DSM is part of DoubleClick’s Revenue Center, a comprehensive suite of solutions for media sellers designed to maximize revenue and minimize operational friction throughout the digital ad sales process.

DART Sales Manager reduces the burden of manual data entry and improves the accuracy and transparency of the entire sales and service process. The result is increased visibility, including enhanced real-time inventory access for sales and additional pipeline and revenue forecasting capabilities for sales management.

For more information about DART Sales Manager please visit
www.doubleclick.com/dartsalesmanager

To learn more about the entire DoubleClick Revenue Center please visit:
www.doubleclick.com/revenuecenter

Media Contact:

Lynn Tornabene
Google Inc.
212-381-5596
ltornabene@google.com

###

DoubleClick and DART are trademarks of Google Inc.

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Tuesday, July 15, 2008

First Models from Cities in 3D Program Now Available

Announcement
July 15, 2008

A few months ago we announced our Cities in 3D program, which is an effort to help local governments add a three-dimensional representation of their city to Google Earth. Today we’re excited to introduce a number of local governments that have taken the opportunity to participate in the Cities in 3D program and are offering the public a 3D model of their city through Google Earth. You’ll now find a virtual representation of buildings in many cities, counties, and towns across North America, ranging from the capital city of Washington, DC to the small town of McMinnville, Tennessee.

The models of these cities are available in the “3D Buildings” layer on Google Earth, making information that was previously confined to government mapping professionals available to the general public through the rich, interactive environment provided by Google Earth. By providing easy access to this data, these local governments are not just benefiting their residents, but also businesses, developers, preservationists, and other local groups.

Local governments can now better engage the public with land-use planning and redevelopment while fostering economic development. Enabling virtual tourism can also boost travel to these areas, as tourists can now appreciate what the cities have to offer and can easily preview their destination. Sharing 3D models through Google Earth enables local governments to easily manage their virtual representation, and allows citizens to easily and freely access their local government’s public data.

“Having 3D models of our city available via Google will provide a convenient, cutting-edge showcase for all our city has to offer, including our neighborhoods, business districts, and recreational, cultural, and entertainment amenities. This is a tool that will undoubtedly contribute to our economic development success,” said Paul Ney, Director of the Mayor’s Office of Economic and Community Development in Nashville, TN.

Governments sharing their 3D models through the Cities in 3D program include Amherst, Massachusetts; District of Columbia; Greenville, South Carolina; Jamestown, New York; McMinnville, Tennessee; and the Metropolitan Government of Nashville & Davidson County, Tennessee.

To view the models, simply turn on the "3D Buildings" layer in Google Earth 4.3 and fly to one of the participating localities. The 3D buildings layer on Google Earth is a collective effort to create a 3D representation of the world and provides local governments with a platform upon which to share their data with over 350 million Google Earth users.

“We are delighted to see jurisdictions of all sizes share 3D models as part of Google’s Cities in 3D program,” said JL Needham, Manager of Public Sector Content Partnerships. “This partner program represents a continuation of our efforts to engage with content providers, including government agencies, and provide them with tools for making the information they produce more accessible to Internet users worldwide.”

Local governments that are interested in sharing their 3D data through Google Earth can learn more about the Cities in 3D program at earth.google.com/citiesin3d.

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Thursday, July 10, 2008

Hilarious Tshirt for those who didn't go to NECC2008 & love twitter

This great shirt from Al has me rolling. He's set it up so you can order one yourself.  See his blog for how he did it on Zazzle.




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Sites that Caught My Eye Today 07/10/2008

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Wednesday, July 9, 2008

My Blogger Commenting is malfunctioning: Please read this if your comment wasn't published

It has been quite disturbing to me that I'm getting an increasing number of people telling me that they are sending comments through to me and I'm not getting them.

I appreciate Miguel Guhlin sending me an email and asking about his comment because until this point, it has been in casual conversation that people have mentioned it. 

It has been at least six people that have told me in the past few weeks that their comments are not coming through.  So, I need your help.

My theories on comments:
  • I think that sometimes comments with hyperlinks are getting flagged as spam.  I do get some with hyperlinks so I don't know if there is a pattern, if it requires a lot of hyperlinks or what causes this.
  • I also wonder if it has to do with time of day or use?  If a lot of people are trying to comment, does it choke?

How do we fix it?
I would like to contact the people at google, but to do this, we need facts.  If you happen to read this and your comment WASN'T published the first time, I'd love to know about what time it happened and (if you remember), what post it was.

I have no idea how much of a problem this is on my blog.  I may find it is a HUGE problem.  I just don't know.

What comments do I publish?
ALL of them, except:
  1. Spam (just link to their product, no comment but the link.)
  2. Links to porn sites
  3. Profanity.  (If I get profanity, I do post a comment myself with a paraphrase such as I did with this expletive laden comment.)
Unfortunately, I've had death threats and people who just plain hate me (including a recent post.)  I've always made it a habit of posting these because as much as it may hurt, it is important to model this for others.

If I never had anyone disagree with me on my blog, you would think I "sanitize" the comments.  I don't.  Period.

Unfortunately, there are some out there that instead of asking me, just jump to the conclusion that I don't publish their post.

Thank you Miguel for modeling such great behavior as in asking me if I got his comment.  I didn't.

I'm frustrated and need some help here.  How much of a problem is this?  Is Blogger throwing the good stuff out w/ the spamwater?

The struggle with posting everything
It is hard to share all comments.  Ugly comments hurt.  I take things very personally when they are personal comments.

However, I'm called to this and ultimately I live for an audience of One.  It is Him I must stand before one day and when I feel like a terrible person, that is what I have to come back to.

We all want to be liked but that is just not possible.

I was totally overtired after NECC and posted some things that I regretted later, so I went back and removed some things from the post (as I said at the top of the post.)  My word choice was seriously lacking and I let my issue with two people at NECC color my entire wording.  That was wrong.  It was the wrong way to write it and the wrong thing to do.

I hope that this openness with the emotions I feel and the struggle with this part of writing for a global audience will help others who struggle with the same thing.

We were talking at NECC over dinner about those who hurt our feelings and I had a great conversation with Jon Becker (Educational Insanity) and Scott McLeod.

It is interesting, from the hundreds of commenters, each of us can name the specific handful of comments, posts, and people who pointedly, specifically launched personal attacks on us on our blogs.  We can name some of the great comments, that is true, but we discussed how it feels when someone launches an attack against, not our ideas, but us personally.

It hurts.

It is so important to know how to disagree professionally.  It is also important to know that we color our thoughts of people through our own lens.  We're not going to "like" everyone and everyone is not going to "like" us.  That is OK.

I hope by educating students on how to disagree with ideas while still being kind to the person behind the idea, that some people can be spared the feelings I felt so poignantly today when one unkind person practically undid all the kindness from last night.

Some of my friends said to take down the comment, however, for now, I'm leaving it.  It is  a reminder of what I hope not to be.  Maybe it makes me look like a terrible person.  It certainly made me feel like a worthless no good.  If you knew how I was raised, you'd know why, but you don't.  You just see what is here, that is it.

Please help me fix this problem on commenting.  And remember, if you have a question you want to ask ME personally, I've always been open about sharing my email.  coolcatteacher [at] gmail [dot] com.

Reach out to the person before jumping to conclusions.   I also appreciate emails about bad typos instead of publicly telling me I'm dumb for mispellings, but I publish those comments too! Thanks.

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Sites that Caught My Eye Today 07/09/2008

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Tuesday, July 8, 2008

What a great way to honor someone who is "retiring!" Voicethreads & wikis

I feel like an awestruck child looking at my first fireworks show.  Who am I that such wonder should come my way?

And yet, tonight, on wow2, I was totally shocked to have such kindness from many of you.  You made a tribute to me of encouragement and kindness in celebration of the last night on the show as an official co-host.

After a long day of teaching, I'm so exhausted, and yet, I've listened to every voicethread comment and looked at every picture on the tribute wiki.  You have given me one of the greatest gifts I've ever received!

In the voice thread below, I've truly recorded all of my thoughts to you and how I feel.

Though spent, I am exhilerated.



This is a great way to honor someone and the model Jennifer created is beautiful:
And, how on earth did it stay a secret?
Here is a copy of the letter I just posted to the home page of the wiki:

"Dear friends,

Thank you for reaching through the Internet and encouraging me. This is such a kindness! The educators around the world are truly a welcoming and noble group of people. I am happy to call you friends and colleagues.

I've left a voice recording on the beautiful voice thread you've left and hope you'll take a moment to listen to the thank you. Of course, I'm not going far and still will be on the Internet at the Cool Cat teacher blog and sharing things at select conferences.

I'm very grateful to the amazing edtechtalk.com channel -- the most amazing group of webcasters in education. I hope we can figure out a way for me to help in any way possible the amazing efforts of these pioneers in education. I plug the podcasts there every chance I get. Also, I encourage every educator who wants to webcast to join the webcast academy and become a Webhead. We need more webheads so we can have more podcasts. It is time for science, history, literature, languages podcasts to crop up. Share, Share, Share. We are much more together than we are a part.

Of course, I will always, always, be a women of web 2 and am grateful for Jennifer, Sharon, and Cheryl and the many hours we've all put into making the show the very best it can be. I will remain a loyal listener and fan as they take it all to the next level and will continue to support the show in any way I can.

Thank you for taking the time! Let me point this out. This wiki has touched me profoundly, so, what could you do for someone retiring in your school, district, or organization? Make a voicethread like the one that is here. I LOVE THE VOICETHREAD! It is a gift to the person and to their family.

Everyone wants to know that they mean something, that they've left a legacy -- ESPECIALLY TEACHERS. What better way to do this than to have voicethreads to celebrate the work that they have done.

The best way to thank me is to do this for someone else. I can tell you this, when people want to pay tribute to other teachers by leaving a voice thread message, somehow the whole thing comes alive. Learning to edit a wiki to leave a comment does something. I think this is a great thing to do for anyone you want to honor.

The tears upon my cheeks tonight have shown me the power and gratitude that I feel.

Because we can give thousands of plaques and thank yous, but it is the stories of those we touch that make our legacy. It is not about awards, it is about the lives we touch and the people who we've helped live better lives. Every good teacher deserves this.

Thank you for not only affirming me, but in affirming to me the desire to pass on the feeling I have right to other teachers who deserve the thank you... and this world is full of them.

Turn around and do this to thank another teacher or educator.

I am forever grateful for this tribute, it is truly one of the pinnacles of my career.

Vicki Davis
Cool Cat Teacher
co-founder of women of web 2"
If it is possible for me to feel that words are insufficient, now is the time!  But I'll say this, using these tools to honor the teachers among us may be the single greatest "happy accident" we've had in a long time.  Try it and share it.

Thank you!

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Monday, July 7, 2008

Goodbye Wow2, I love you!

Tonight will be my last show as a co-host of the Women of Web 2.0 on Edtechtalk.  It has been a great year and a half and I'm so thankful for Jennifer Wagner, THE Wow2 founder. for reaching out to me in the fall of 2006!  Wow! 

A big thank you to the other to cohosts Sharon Peters and Cheryl Oakes.  These three ladies will always have a special place in my heart.

I leave the show with mixed feelings.  It is such an exciting important part of my own life, and yet I have three children who are growing older by the moment.

With two very active middle schoolers and a busy elementary student as well, there are things only Mommy can do.  Right now, my family has to be #1. 

My youngest needs books read to him every night.  My other two need sports uniforms washed and everyone really likes a good meal on the table each night.  (Who doesn't?)

So, this isn't goodbye to webcasting for me.  Julie and I are working ahead on a variable time Flat Classroom presents screen webcast that we'll start up in the fall.  We want to do it for students and teachers and let students present and be a part of the shows that we'll schedule sometimes during the school day.

I'm not a webhead, so, not sure what venue we'll be on, but as always it will be creative commons and shared.

So, tonight will be it.  It has been an excruciatingly hard decision and I only expect Wow2 to grow and flourish because there will be an amazing new woman (or two) to step in and take the show to even greater heights.

Best wishes and perhaps I'll see you online tonight!

I'll always be a Woman of Web 2!

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Google to Announce Second Quarter 2008 Financial Results

MOUNTAIN VIEW, Calif (July 7, 2008) – Google Inc. (NASDAQ: GOOG) today announced that it will hold its quarterly conference call to discuss second quarter 2008 financial results on Thursday, July 17, 2008 at 1:30 p.m. Pacific Time (4:30 p.m. Eastern Time).

The live webcast of Google’s earnings conference call can be accessed at investor.google.com/webcast. The webcast version of the conference call will be available through the same link following the conference call.

About Google Inc.

Google’s innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top Web property in all major global markets. Google’s targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall Web experience for users. Google is headquartered in Silicon Valley with offices throughout the Americas, Europe and Asia. For more information, visit www.google.com.

Contacts:

Maria Shim
Investor Relations
650.253.7663
marias@google.com

Jon Murchinson
Corporate Communications
650.253.4437
jonm@google.com

###

Google is a registered trademark of Google Inc. All other company and product names may be trademarks of the respective companies with which they are associated.

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Sites that Caught My Eye Today 07/07/2008

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Sunday, July 6, 2008

Oh, to live simply a/k/a How to be happy when a bird totals your jet plane

As I sit here in the Atlanta Airport awaiting my flight after a most disastrous day, I ponder this amazing poem.


I Taught Myself To Live Simply by Anna Akhmatova
I taught myself to live simply and wisely,
to look at the sky and pray to God,
and to wander long before evening
to tire my superfluous worries.
When the burdocks rustle in the ravine
and the yellow-red rowanberry cluster droops
I compose happy verses
about life's decay, decay and beauty.
I come back. The fluffy cat
licks my palm, purrs so sweetly
and the fire flares bright
on the saw-mill turret by the lake.
Only the cry of a stork landing on the roof
occasionally breaks the silence.
If you knock on my door
I may not even hear. 


Oh, to be simple in life and eloquent in speech!

Today, a bird flew into the engine of my airplane destined for Atlanta and totaled the plane. Literally.  Then, with all planes grounded out of Atlanta, I took the only road that would get me to St. Louis in time for the workshop tomorrow... I drove.

As Providence would have it, I had three amazing people who rode with me, including Roni, the woman responsible for the Ed Tech Leadership program at Albany State University, of all things!  She has contacts in India for Flat Classroom.

And as it would have it, if we had taken off as planned, if the little birdie hadn't been in the wrong place at the wrong time, that plane would have been turned back to Albany because of Bad weather in Atlanta.

So, the little birdie died for a reason, I guess.  And the ride was quite pleasant.  We didn't stress, we just laughed about it and rode on.

So, we can still live in simplicity even when your jet plane is totalled and your flight is cancelled and your gate changes three times.

OK, time to board. 

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And the Walls Came Down: Necc PD



Find information and slides for this presentation at our wiki - http://thewallscamedown.wikispaces.com/


My biggest takeway:  the way we communicate and connect has fundamentally changed.  Those who tap into the network experience great benefits.  Thank you to my copresenters:
Vicki Davis, moderator
Darren Draper
Kelly Dumont
Kristin Hokanson
Robin Ellis
Beth Ritter-Guth
Carolyn Foote.
Ustreamer: Stephanie Sandifer

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Sites that Caught My Eye Today 07/06/2008

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Saturday, July 5, 2008

Is Plurk the new Twitter?


It is tough to stay open minded about microblogging when I've been "in love" with twitter for so long.  When twitter turned off the reply tab for days and just wouldn't respond, we were forced to try something else for NECC and after playing with Pownce and others, lots of plurk-ing emerged. (See the plurk page "who likes to plurk?")

So, after setting up ping.fm to update all of this microblogging sites, I'm warming up a little to plurk.

Now, do not expect plurk to be twitter, it is not!

It is a hybrid between twitter and discussion threads -- sort of a microdiscussion thread type of approach.

To see what I mean, take a look at this "plurk page" that was built when I asked for educators who are plurking to share where they are from.  I've done this over and over with twitter and struggled with getting all the information and replies on one page.  It was a struggle and all of the code knocked down my rss feed.

Because some people were public and some private, I couldn't just share my reply tab.  It was quite difficult.

Now, each "plurk" makes its own page and others can respond to a specific "plurk."

The disadvantages are that it takes some getting used to!  I've found that I have to tell it to "view only my plurks" to see the responses -- then, I go to the one page and tab through them that way!

It is very different.  I'm still using both twitter and plurk although plurk has some cool things going on.  It looks like to me in twitter that many are at least trying out plurk.

I hate to say that twitter has been its own worst enemy in this entire thing.  Their unreliability and unresponsiveness (spurred by their growth) has pushed people to try other things.

Twitter needs to:
  • Keep their service reliable and scalable (sounds easier than it is!)
  • Make threaded replies possible (this really is an advantage)
  • Make it easier to look at fans who aren't following to add them as friends more easily.

Plurk needs to:
  • Give another way for us to update via mobile b/c many of us don't have smart phones.
  • Figure an easier way for us to read the replies. I'm struggling with this.
  • Changing fans to friends HAS GOT TO BE EASIER!!!
  • I hate the "karma" thing.  I really do.  Guess some like the extrensic motivation to use their service but I don't.  Wish I could turn it off.

I don't think Plurk is the new Twitter.... yet.  But who knows? What do you think?

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NECC Live Webcast Wrap up Saturday 7/5/08 11am EDT

Just got this note on this NECC live wrap up on Saturday, July 5th at 11 am EDT:

"A message to all members of Classroom 2.0

We'll be having an NECC wrap-up and review show Saturday morning--while memories are still fresh! EduBloggerCon, NECC Unplugged, the Bloggers' Cafe, and all the rest. The best links, leads, streams, podcasts, vlogs, and blogs. What you loved, what you didn't. We'll try and document all in a special 90-minute show.

Details at http://www.classroom20wiki.com/live+conversations/, or log in directly for the show at https://sas.elluminate.com/m.jnlp?sid=1101&password=M.8DAFD346DA4B268DC185FED8466556

Steve

Steve Hargadon
www.stevehargadon.com"

Join in if you're around.

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Sites that Caught My Eye Today 07/05/2008

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Friday, July 4, 2008

NECC Wiki Workshop

I love the blog post from Laurie Fowler about the Wiki workshop last week at NECC.

Laurie says:

"This workshop really opened my eyes to the collaboration that the web 2.0 tools can encourage. And it reminded me, too, that it is about the content and the collaboration, NOT about the tools. The relationships we encourage students to make with one another and students around the globe are much more important than which tools they choose to communicate that message"

We had fourteen in the workshop in person and about 7 participants from around the world.  Our goal was for the participants to experience a flat classroom and, it worked!

Julie and I will be offering an extended version of this course this upcoming week in St. Louis and are talking about doing another extended workshop next year in Australia if we can find a venue and enough participants to make it happen.

We will have a very small number of openings this upcoming Tuesday and perhaps Wednesday.  First tweet, first to go on the list. (just direct message or e-mail me.)  Just remember that top priority goes to those who are there in person, although, I think it is a meaningful experience for everyone.

I think what I love most was this comment:

"And at the end when NECC folks were coming up and giving their reflection on video, I saw Kim Vance from Cincinnati come up and talk and I realized that she is in my Influencer Online Book group that we are doing with Scott McLeod from CASTLE in Iowa. What a small world!"

Here are the ustream reflections from participants:

Live .TV show provided by Ustream

We still have some room in the workshop next Tuesday and Wednesday, July 8, 9 in St. Louis.  Join us!

NECC Wiki Workshop
Here are the snippets of the ustream of the Wiki Workshop.  (It is a long workshop, but you can forward it and get some out of it if you wish.)

Broadcast by Ustream.TV

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NECC to me: Ten of my takeaways

My Leadership Day 2008 post

Note:  7/ 7/2008 - This post is revised.  I was exhausted after NECC and feel that my wording should be more improved now that I've had time to reflect.  Thank you for your comments.  None of us are perfect, particularly me.  Thank you for making room in your rss reader for a flawed person like me.  ;-)

Many people have reflected on "their" NECC experience.  While I was at NECC, to me the most important thing was to focus on sharing and sending out as much as I could with those not there (or with my future self.)

Here are my thoughts:

1 - NECC is Overwhelming
Julie and I helping teachers interested in flattening classrooms to meet one another.No one can be everywhere.  And with the total overwhelming fatigue that sets in after the first few hours, I doubt any of us are at our 100% best anyway.

I'm going to spend practical time going back through and viewing ustreams and blog posts about the content that was shared.  There was a lot of great stuff, and I a particularly enjoyed Chris DeDe's presentation on the evolution of assessment.  It was brilliant and I felt my own educational viewpoints evolve as I heard him speak.

I also heard that Hall Davidson's cell phone presentation was amazing and am looking for the ustream of it.

At edubloggercon, I enjoyed the Web 2.0 smackdown (the great links are on the page-- the world wide participation was awesome.) Joyce Valenza and Blogwalker took great notes of the session.

Web 2 keychain from joyce valenza

I loved Kevin Hunnicut's Web 2 keychain (shown above courtesy of Joyce Valenza), it is worth forwarding through the ustream recording on the wiki to see him describe use of this amazing tool!



2 - Time to Rename
With the increasing focus on global connections and the second day keynote of two amazing Canadian educators, it is time to either:  1) rename necc the ietc (international education technology conference) or 2) start a separate international conference that is either held in conjunction w/ an existing conference each year or is merged w/ necc. 

3 - Remember Interpersonal Skills
To say I was quite annoyed at the bloggers who blogged publicly asking Steve Hargadon to state his relationship w/ Pearson (there is none) instead of walking up to him and asking (as I and some others did) was dissapointing.  (Ask before you blog!)

Bloggers should understand that once it is blogged, it cannot be taken back, so as a good journalist would do... go to the source.  Ask, then blog.

So, this is not a defense of whether Pearson should be there or not, just pointing out that Steve has done a lot of hard work and should have been asked before being blogged about.




3 - It is about the students.
I loved meeting the students.  I loved their voice.  What is wrong with that?

4- I feel so unimportant. and yet...

When I go to NECC, I always leave feeling very very small and like I have a long way to go.  I hate to say I feel unimportant, and yet, my own contribution to this web 2.0 movement is such a small blip on the radar.  And I do feel pretty unimportant.

And yet, my part is so very important to my students.  I love them and am delighted to be their teacher.

Those who leave a legacy are those who:
  • Intentionally seek out beginners to encourage them.
  • Intentionally welcome beginners and all people.
  • Look others in the eye and take a moment to listen when they meet them face to face. (This one was hard while getting ready for sessions.)
  • Treat others with respect in their words and actions.
  • Understand the power of the written word and take what they blog very seriously.
  • Blog the truth and not accusations that may or may not be true.
This is a challenge as the email gets fuller and there are more people who know you, however, it is part of what I aspire to be.

 Thanks for saying "hi"
I'm so thankful for all of you who came by and introduced yourself and said hello and told me your story. 

I was also so amazed talking to bloggers like Dean Shareski, Jo McLeay, Julie Lindsay, Scott Meech, Lisa Parisi, Kristin Hokanson, some really amazing middle school teachers, elementary teachers, and others in brainstorming how they can flatten their classrooms across subject area.  As a whole edubloggers are just great, humble, wonderful down to earth people.
Mark my words, some people are just emerging into Web 2 right now that will literally change the face of education.  Don't discount the beginner.

No one "owns" the Web 2 story
Sitting on a Classroom 2.0 panel with Steve Hargadon, I heard a person beautifully describe Web 2.0 that I had never met.  I didn't know her.  But the way she described it was so amazing and wonderful. It was then that I realized that none of us "own" this story.

Web 2 is growing far past the ability of any of us to lay claim to it and really it is quickly merging into Web 3d which is quickly becoming a topic of interest.

5 - The Redefinition of Computing
Cell phones, ipods, and other handheld gadgets are rapidly moving mainstream as IT personell realize the struggles created by shrinking budgets and the futility of spending money on voting devices, when students who have cell phones can do the same thing using polleverywhere.  This is why I think "computing" should come out of the name of the conference.

I heard it said that "in the 90's content was king, now contact is king."  I would add, it is less about computing and more about contact.  The content should still always be there, however, contact is very important!

6 - Meeting Face to Face
Meeting someone face to face does something.  It changes the relationship and for me, it almost always improves it.  There is still a really long list of who I want to meet, but also, this includes people I want to "help discover" and bring into the radar of the edtech community.

Meeting people face to face helps establish trust as well as idea generation when something "clicks."  There is value in this.

7- The evolution of assessment
Chris DeDe's presentation on the evolution of assessment was truly a hinge point for me as he discussed River City and the research emerging from this 3D immersive environment. (See multi user environment paper.)

I've been looking for the 3D maps that he used to map stronger students and weaker students but cannot find them.  The whole idea of data mining wikis and other tools in order to get at student behavior more readily is very attractive to me.

8 - The Ascyronicity of Conferences
Talking live on edtechtalk via cell phoneTo me, the great challenge of conferences is making them evolve into both sychronous environments and asynchronous.  As an ISTE member, I think I should be able to attend NECC all year long.

With 100 volunteers this conference could be ustreamed and affect many.  It could become part of iste membership and provide far reaching benefits for many.

There is an inherent selection process that goes on for those who can attend NECC. 

I literally have to work and speak at conferences to save all year long and send myself to NECC because it is not in the budget for our school.  Is it worth the effort?  Yes.

However, there is a great need to podcast and stream sessions and I believe it can be done in a way that is open and yet still preserves the value of the NECC conference.  I believe if people could see for themselves the sessions at NECC, that it will make them want to go more.

It will also include those who need the pd.  There is a digital divide between those who can go to necc and those who cannot and if we talk about digital divide... we need to bridge this one as an example.

9 - The hypocrisy of our delivery methods
We talk about engaging, interactive spaces and yet, there is way too much lecture still.  We need backchannels and meaningful ways to engage learners.

It is so ironic to hear the profound lectures on how sage on the stage doesn't work.  And yet, the actions of those lecturing show what they truly believe.  This evolution is tough and none of us have the answer yet for how this engaging experience for massive groups of people should look, but we still need to work with it.  (I mean, who wants to experiment w/ a keynote!?  High risk!)

10 - Necc 2009
So, to make 2009 be what we think it should be, it is time to suggest things now.  Fill out the surveys that they e-mail to you.  Talk to Steve about edubloggercon.  Tag it Necc2009. (Hey, so here's my Necc 2009 page like we had for necc 2008.)

So, enough about what "I" think.  The NECC experience will be as diverse as we all are and each person must decide for themselves what things are worth their own time in light of their own jobs.

We have a lot of work to do.

It comes down to:  what will help me be a better teacher?  What will improve my classroom? What will enhance the lives of my students?

I'll work to share some of these things with you soon.

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Children and Electronic Media Panel Discussion:

After inhaling NECC 2008, I'm going to spend the next few days giving you as much pd as I can find for you to share.  I'm going to save my own reflections of NECC for later.  I've found much of the NECC jousting between bloggers to be so far off focus that it is quite bothersome.

It is about the students and improving teaching.  So, that means I need to get past the edublogosphere introspection and share some things with you that you can USE!

This is an older video from the Princeton conference back in May, but it has been released on youtube and I'd like to share it with you.



I'll see if I can find the others to share with you.  I must say that all of the other speakers on this panel had me totally enthralled.

I LOVED the way that the oceans of know teaches fractions and I also am planning to integrate virtual worlds into my curriculum next year.  This was a great conference!

Presenters:
INNOVATIVE USES OF TECHNOLOGY IN THE CLASSROOM
Moderator: Lisa Markman, Associate Director, Education Research Section, Outreach Director, Future of Children Journal, Princeton University

Speakers:
The Flat Classroom
Vicki A Davis, Teacher/ IT Director, Westwood Schools , Google Certified Teacher

Second Life
Kevin Jarrett, Google Certified Teacher, Technology Facilitator/District Webmaster, Northfield Community School
 

Oceans of Know 
Daniel P McVeigh, Director, Ocean of Know

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Thursday, July 3, 2008

Sites that Caught My Eye Today 07/03/2008

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Wednesday, July 2, 2008

Live blogging closing keynote at NECC

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Sites that Caught My Eye Today 07/02/2008

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