Google to Present at the Citi Investment Research Technology Conference

MOUNTAIN VIEW, Calif. (August 20, 2008) – Google Inc. (NASDAQ:GOOG) announced today that Tim Armstrong, President, Advertising & Commerce, North America, will participate in a question-and-answer session at the Citi Investment Research Technology Conference in New York. The session is scheduled for 4:05 p.m. Eastern Time / 1:05 p.m. Pacific Time on Tuesday, September 2, 2008.

To access the live audio webcast of the presentation, please visit investor.google.com/webcast.

About Google Inc.

Google’s innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top Web property in all major global markets. Google’s targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall Web experience for users. Google is headquartered in Silicon Valley with offices throughout the Americas, Europe and Asia. For more information, visit www.google.com.

Contacts:

Krista Bessinger
Investor Relations
650-214-5825
kbessinger@google.com

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Google is a trademark of Google Inc. All other company and product names may be trademarks of the respective companies with which they are associated.

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Google.org invests more than $10 million in breakthrough geothermal energy technology

Enhanced Geothermal Systems (EGS) could supply thousands of times US energy needs

Mountain View, California (August 19, 2008) – In the continuing effort to develop electricity from renewable energy cheaper than from coal, Google (NASDAQ: GOOG), through its philanthropic arm Google.org, announced $10.25 million in investments in a breakthrough energy technology called Enhanced Geothermal Systems (EGS). Today’s announcement also includes funding for research on next-generation geothermal resource mapping, EGS information tools, and a policy agenda for geothermal energy.

EGS expands the potential of geothermal energy by orders of magnitude. The traditional geothermal approach relies on finding naturally occurring pockets of steam and hot water. The EGS process, by comparison, replicates these conditions by fracturing hot rock, circulating water through the system, and using the resulting steam to produce electricity in a conventional turbine.

A recent MIT report on EGS estimates that just 2% of the heat below the continental United States between 3 and 10 kilometers, depths within the range of current drilling technology, is more than 2,500 times the country’s total annual energy use.

"EGS could be the ‘killer app’ of the energy world. It has the potential to deliver vast quantities of power 24/7 and be captured nearly anywhere on the planet. And it would be a perfect complement to intermittent sources like solar and wind," said Dan Reicher, Director of Climate and Energy Initiatives for Google.org.

Google’s Renewable Energy Cheaper than Coal initiative focuses on solar thermal power, advanced wind, EGS and other potential breakthrough technologies. Google has set a goal to produce one gigawatt of renewable energy capacity, enough to power a city the size of San Francisco, in years, not decades.

To advance EGS, Google.org announced funding for two companies and a university:

• AltaRock Energy, Inc.: $6.25 million investment to develop innovative technologies to achieve significant cost reductions and improved performance in EGS projects. For more information, please visit www.altarockenergy.com/.
• Potter Drilling, Inc.: $4 million investment in two tranches, to develop new approaches to lower the cost and expand the range of deep hard rock drilling, a critical element to large-scale deployment of EGS. For more information, please visit www.potterdrilling.com/.
• Southern Methodist University Geothermal Lab: $489,521 grant to improve understanding of the size and distribution of geothermal energy resources and to update geothermal mapping of North America. For more information, please visit www.smu.edu/geothermal/.

"Innovation is the path to massive quantities of cleaner, cheaper energy. The people we’re funding today have a real shot at lowering the cost of EGS, and bringing us closer to our goal of Renewable Energy Cheaper than Coal," added Dr. Larry Brilliant, executive director of Google.org.

"EGS is critical to the clean electricity revolution we need to solve the climate crisis, but EGS hasn’t received the attention it merits. That’s why we’re pressing for expanded support from government and increased investment from the private sector," said Reicher, "We’re big believers in EGS and we’re looking for more opportunities."

Ongoing Commitments

Today’s announcement represents the latest step in Google’s commitment to a clean energy future.

Google has been working hard on energy efficiency and making its business environmentally sustainable. To this end, the company has taken concrete steps to reduce its carbon footprint and accelerate improvements in green technology, including:

• Developing cutting-edge energy efficiency technology to power and cool its data centers in the U.S. and around the world using 50% less energy than the industry standard
• Generating electricity for its Mountain View campus from a 1.6 megawatt corporate solar panel installation, one of the largest in the U.S.
• Accelerating development and adoption of plug-in electric vehicles through the RechargeIT initiative (www.google.org/recharge/)
• Joining with other industry leaders to form the Climate Savers Computing Initiative, a consortium that advocates the design and use of more energy-efficient computers and servers (www.climatesaverscomputing.org/)
• Working on policies that encourage renewable energy development and deployment, such as a U.S. Renewable Energy Standard

For more information on EGS, including a 3-D model of a project in Australia, a Google Earth layer, an introductory YouTube video, and our policy brief, see www.google.org/egs/.

For more information on the Renewable Energy Cheaper than Coal initiative, including $30 million in investments to advance solar thermal and advanced wind technologies, see www.google.org/rec.html.

For broadcast-standard video and other multimedia files for the announcement, see www.thenewsmarket.com/google.

For more information on Google’s commitment to a clean energy future, see www.google.com/renewableenergy.

Forward-Looking Statements

This press release contains forward-looking statements that involve risks and uncertainties, including statements relating to our ability to develop electricity from renewable energy cheaper than from coal, the development of EGS technology, the expected supply and delivery of energy through EGS technology, our ability to produce renewable energy and the cost of EGS. Actual results may differ materially from the results predicted. The potential risks and uncertainties that could cause actual results to differ include, among others, risks related to the development of EGS technology and our ability to identify and pursue the technologies necessary to achieve these goals, as well as those risks and uncertainties included under the captions "Risk Factors" and "Management’s Discussion and Analysis of Financial Condition and Results of Operations," in our Quarterly Report on Form 10-Q for the quarter ended June 30, 2008, which is on file with the SEC and is available on our investor relations website at investor.google.comand on the SEC website at www.sec.gov. All information provided in this release is as of August 19, 2008, and Google undertakes no duty to update this information.

About Google Inc.

Google’s innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google’s targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout the Americas, Europe and Asia. For more information, please visit www.google.com.

About Google.org

Google.org, the philanthropic arm of Google, uses the power of information to help people better their lives. We develop and invest in tools and partnerships that can help bring shared knowledge to bear on the world’s most pressing challenges in the areas of climate change, economic development and global health. For more information, visit www.google.org.

Media Contact:

Katy Bacon
Google
press@google.com

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New Google Search Appliance: 10 million documents in a single box

MOUNTAIN VIEW, Calif. (August 06, 2008) – Google Inc. (NASDAQ: GOOG) today announced an all-new version of the Google Search Appliance™ integrated hardware and software solution, with a new architecture that can index all of an organization’s content—up to 10 million documents—in a single box.

"It is now easier than ever for companies to give all employees a Google.com search experience inside their business," said Dave Girouard, president of Enterprise for Google. "With the improved architecture for the search appliance, businesses can provide secure search across the largest enterprise content repositories—such as Documentum, Filenet, LiveLink, and Sharepoint—all from one easy-to-maintain appliance."

Typical enterprise search solutions require several servers (such as multiple front-end web servers, index servers and database servers), each of which need to be separately maintained.

For large volumes of content, a traditional implementation might require 10 or more servers. As content in an organization grows, the effort to maintain the investment in hardware and software becomes exponentially more costly and time consuming—demanding increasing numbers of servers along with the additional personnel to manage and configure them.

The new Google Search Appliance—Google’s iconic yellow box that provides universal search capabilities across an organization’s content—is designed to make it easy to deploy and administer enterprise-wide search, even as content grows. The scalable architecture and core relevancy algorithms used by the Google Search Appliance ensure users get a high quality search experience across more enterprise content.

"We were invited to participate in the beta program for the new Google Search Appliance and were extremely pleased with its simplified deployment architecture," says Renée Nocker, Director of Enterprise Business Intelligence for Kimberly-Clark. "Being able to search 10 million documents in a box not only makes maintenance and deployment across our domestic and international locations much easier, but we also get the same fast, reliable and relevant search results we’ve come to expect from Google."

In addition to capacity and performance improvements, the new Google Search Appliance offers improved search quality, enhanced personalization, security and language support.

Capacity and Performance

• Indexes 10 million documents in a single appliance – A new architectural design that takes advantage of improvements in hardware and software increases the single appliance index capacity to 10 million documents.

Improved Search Quality and More Personal Experience for Users

• Search across all enterprise content – Universal search capabilities for secure access to web servers, portals, file shares, databases, real-time business data, and enterprise content systems including EMC Documentum, IBM FileNet, OpenText Livelink, and Microsoft SharePoint.
• Personalization – New scoring policies allow administrators to adjust search results for different user groups, based on department or function. For example, engineers can choose to receive code and design documents at the top of their result set, while results for the marketing department can favor marketing documents.
• Advanced Biasing – Administrators can now bias results based on metadata (in addition to biasing based on source, URL or date). For example, administrators can promote one type of document (such as ‘Whitepaper’) over others (such as ‘Log file’).
• Alerts – Employees can subscribe to email alerts for topics and documents of interest, choosing an hourly, daily, or weekly alert schedule.
• Advanced reporting – The search appliance now offers advanced search analytics for every query, including reports on which queries receive no clicks by a user and how often users are clicking on sponsored links in comparison to organic search results or OneBox modules.
• Enterprise Labs Search Innovation – The Google Enterprise Labs™ site gives businesses early access to the latest search experiments in order to evaluate and provide feedback. Recent innovations include Do-It-Yourself Keymatches, Search-As-You-Type and Google Sites Integration. These experiments and others are available online: www.google.com/enterprise/labs/index.html.

Enhanced Security and Language Support

• Native Support for Kerberos – Google Search Appliance supports Kerberos to provide single authentication for Sharepoint, file shares and non-Windows-based content systems, in addition to Windows-based systems.
• International Expansion – International support expanding to include: administrative functions in four new languages (English-UK, Portuguese-Portugal, Turkish, Vietnamese); contextual spell checking for all end users in Portuguese, French, Italian, German, Spanish, and Dutch; and contextual query expansion for all end users in Dutch.

"For us, choosing an enterprise search solution came down to two factors: getting the quickest and most relevant search results. Not only does the Google Search Appliance deliver fast and relevant results, but our employees and agents don’t need anything more technical than a few keywords to find what they need," said Kenneth Hittel, VP Corporate Internet, New York Life Insurance Company. "And the new personalization, biasing, and alert features represent the type of user-focused innovation that makes the Google Search Appliance a good fit for our agents and for our organization."

The Google Search Appliance is available in a variety of standard configurations with capacities from 500,000 to 30M documents. Custom configurations in excess of 30 million are available upon request. For more information, please visit www.google.com/enterprise/gsa/index.html.

About Google Inc.

Google’s innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google’s targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout the Americas, Europe and Asia. For more information, visit www.google.com.

Media Contact:

Emmanuel Evita
Google Inc.
650-253-8175
emmanuele@google.com

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Google, Google Search Appliance and Google Enterprise Labs are the trademarks of Google Inc. All other company and product names may be trademarks of the respective companies with which they are associated

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Publicis Groupe to Acquire Performics Search Marketing Business

Paris and Mountain View, Calif. (August 6, 2008) – Publicis Groupe (EURONEXT Paris: FR0000130577) and Google (NASDAQ: GOOG) announced today that Publicis Groupe has agreed to acquire the Performics search marketing business (Performics) from Google. Chicago-based Performics, one of the leading search marketing services providers, helps to improve the performance of advertisers’ investments and maximize client campaign effectiveness. Its profit-driving suite of marketing solutions includes Performics’ reporting platform, local platform, advanced market expertise and active account management.

The acquisition of Performics will enrich Publicis Groupe’s strong search capabilities and strengthen the offering of the VivaKi Nerve Center, a new strategic entity launched by the Groupe last June. VivaKi leverages the collective scale of Digitas, Starcom-MediaVest, Denuo and Zenith-Optimedia to develop new services, tools and partnerships, including new and emerging performance marketing platforms. The VivaKi Nerve Center includes a number of performance marketing assets, including Phonevalley, Webformance, Click2Sales and iBase. The addition of Performics will deliver a full and enhanced suite of performance marketing tools and capabilities to Publicis Groupe agencies and their clients.

Launched in 1998, Performics now employs nearly 200 search marketing specialists with employees in Chicago, San Francisco, New York, London, Hamburg, Sydney, Singapore and Beijing. The business will report into Curt Hecht, President of the VivaKi Nerve Center.

Performics will position Publicis Groupe and its clients to capitalize on the increasingly profitable search spending market. According to Jupiter Media, the search market represented an estimated $9.9BN in 2008 and is projected to grow at a 12% compound annual growth rate through 2012. Performics has over 150 search engine marketing (SEM) clients, representing over 200 top global brands.

“Publicis Groupe has been a leader in the advertising industry for decades, and we believe Performics’ growing business will benefit from being part of it,” said Eric Schmidt, Chairman and CEO, Google. “We look forward to working with Performics as a partner.”

Maurice Lévy, Chairman & CEO of Publicis Groupe, commented, “The acquisition of Performics will position the Groupe for significant growth by delivering a broad portfolio of clients into our operations. Performics will also bring widely-recognized talent and capabilities that can be embedded into the client teams inside Digitas, Starcom MediaVest Group and ZenithOptimedia. Not only will this acquisition bring critical mass to Publicis Groupe’s formidable Search capabilities, but it will also enhance our affiliate marketing and overall performance marketing offering.”

The transaction is subject to customary closing conditions and is expected to close in the third quarter of 2008.

About Publicis Groupe

Publicis Groupe [Euronext Paris: FR0000130577] is the world’s fourth largest communications group. In addition, it is ranked as the world’s second largest media counsel and buying group, and is a global leader in digital and healthcare communications. With activities spanning 104 countries on five continents, the Groupe employs approximately 44,000 professionals. The Groupe offers local and international clients a complete range of communication services, from advertising through three autonomous global advertising networks, Leo Burnett, Publicis, Saatchi & Saatchi and two multi-hub networks, Fallon and 49%-owned Bartle Bogle Hegarty; to media consultancy and buying, through two worldwide networks, Starcom MediaVest Group and ZenithOptimedia; interactive and digital marketing led by Digitas; Specialized Agencies and Marketing Services offering healthcare communications, corporate and financial communications, sustainability communications, shopper marketing, public relations, CRM and direct marketing, event and sports marketing, and multicultural communications. For more information, visit www.publicisgroupe.com.

About Google Inc.

Google’s innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google’s targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout the Americas, Europe and Asia. For more information, visit www.google.com.

Media Contacts:

Peggy Nahmany
Publicis Groupe
+33 (0)1 44 43 72 83
peggy.nahmany@publicisgroupe.com

Andrew Pederson
Google
650-214-6228
andrewpederson@google.com

Cheri Carpenter
VivaKi
+ 1 312 446 9276
cheri.carpenter@vivaki.com

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Google is a trademark of Google Inc. All other company and product names may be trademarks of the respective companies with which they are associated.

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DoubleClick Serves Into Silverlight to Power Video Advertising for NBC Universal Digital Media

DoubleClick In-Stream powers video advertising in Flash, RealMedia, Windows Media and now Silverlight 2 players

MOUNTAIN VIEW, Calif. (August 05, 2008) – Today, DoubleClick, a premier provider of digital marketing technology and services, announced the new capability to serve video ads into Microsoft Silverlight 2 video environments. The move is part of DoubleClick’s ongoing effort to help clients maximize the yield on their advertising inventory as they deliver content into emergent online, video and mobile channels.

With this new feature of DoubleClick In-Stream, DoubleClick clients such as NBC Universal Digital Media are able to monetize video content played within the Silverlight 2 player. NBCOlympics.com, a division of NBC Universal, will be one of the first sites to open Silverlight 2 content up to advertisers with DoubleClick In-Stream. The solution carves out new video inventory across 2,500 hours of video content running as part of NBC’s Olympics coverage.

“Microsoft has always had a strong commitment to working closely with partners and the industry to enable them to leverage our tools and platform to deliver great user experiences. With Silverlight, we’ve extended that commitment to the advertising space,” said Scott Guthrie, Corporate Vice President, .NET Developer Division. “We’re pleased to see the investment DoubleClick has made to enable customers such as NBCOlympics.com to take advantage of Silverlight to offer compelling packages to their advertisers.”

DoubleClick In-Stream is a video ad serving solution used by online publishers to deliver exciting new advertising experiences into Flash, Real Media, Windows Media and now Silverlight 2 video players. As part of the DoubleClick Revenue Center, the product is completely integrated into DoubleClick’s core ad serving platform, DART for Publishers. The combined DoubleClick solution enables trafficking, targeting forecasting and reporting for video advertising. By working with DoubleClick to serve ads into Silverlight 2, NBCOlympics.com is able to leverage their existing ad operations workflow and staff to package video ads with other opportunities, such as online display and mobile ads. One platform for online display, video and mobile has made it possible for NBC to create compelling cross-channel packages for advertisers who want to reach the Olympics-viewing audience.

"With hundreds of advertisers, multiple platforms and large site traffic spikes, we needed to work with a partner that could provide an integrated, scalable, robust solution," said Steven Gold, Vice President, Sales Planning and Operations, NBC Universal Digital Media. "Thanks to DoubleClick In-Stream’s new support for Silverlight 2, we are able to monetize our groundbreaking online video coverage on the same platform we already use for display and mobile advertising. This lets our sales and operations teams work together really efficiently."

"DoubleClick’s vision is to help publishers grow their revenues by creating great user experiences and providing compelling value to advertisers," said Google Group Product Manager Ari Paparo. "By expanding the capabilities of DoubleClick In-Stream to work with Silverlight 2, we can make it possible for clients to create unique entertainment and advertising experiences without increasing their workload or creating new complex processes."

For more information on DoubleClick In-Stream, please visit www.doubleclick.com/instream

To learn more about the entire DoubleClick Revenue Center, please visit www.doubleclick.com/revenuecenter

About DoubleClick

DoubleClick is a premier provider of digital marketing technology and services. The world’s top marketers, publishers and agencies utilize DoubleClick’s expertise in ad serving, rich media, video, mobile, search and affiliate marketing to help them make the most of the digital medium. From its position at the nerve center of digital marketing, DoubleClick provides superior insights and insider knowledge to its customers. DoubleClick is a division of Google Inc. (NASDAQ: GOOG). Learn more at www.doubleclick.com.

Media Contact:

Lynn Tornabene
Google Inc.
212-381-5596
ltornabene@google.com

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DoubleClick and DART are trademarks of Google Inc. Flash is a trademark of Adobe Systems Incorporated. Windows Media and Silverlight are trademarks of Microsoft Corporation. RealMedia is a trademark of RealNetworks, Inc.

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